As a basic technology, VR is bound to have a profound impact on various fields. The most widely used and efficient application may be the film field. This is not the case that BBC has followed suit to launch its own VR works. Recently, the BBC released a message on its official website that the first VR movie "We Wait" was launched on the Oculus platform. This dramatic film tells the story of a refugee, a Syrian family who sneaked from Turkey to Greece by boat.
It is reported that the film was produced by the BBC in cooperation with Aardman Film Company. In June this year, the media reported on the cooperation plan between the two sides. In addition, the BBC will launch VR works such as The Turning Forest, Planet Earth II, Rio Olympics, and No Small Talk. This year, it was called "the first year of VR" by many people. The products launched by major technology companies know how hot it is. In addition, Zuckerberg also said that VR will become the next platform. In addition to the BBC, there are already many technology companies and movie companies involved in VR movies. In 2014, Facebook bought Oculus for $2 billion and Facebook stock. It must be said that it was wise for Facebook to buy Oculus two years ago.
VR movies are hot, giants have entered
As a VR company, Oculus was founded by Palmer Rachi and Brendan Eric. The company's first product is the Oculus Rift VR head-mounted display, which has been updated several times. Oculus founded Story Studio in January 2015 to create VR movies. Because relying on a VR helmet does not evoke the user's desire to buy, only the addition of high-quality content or fun games can increase the sales of the helmet. The company launched its first VR film "Lost" at the Sundance Film Festival. Unlike traditional movies, the film's viewing time is determined by the audience's pace, and what happens in the movie depends on the audience's choice. Saschka Unseld, the head of Story Studio and a former director of Lost, said that for creators, to make a VR movie, you may have to abandon the original storytelling method, making the movie more like a game. He also said that four VR films will be launched, including "Henry", "Dear Angelica" and "Bullfighter". In addition to these VR companies, Netflix launched its first VR movie "Stranger Things" trailer in August this year, and Disney, Paramount, Sony and other companies have also released their own VR promotional videos. The fiery VR has greatly affected the upstream and downstream industry chains such as film content production and channel distribution. But for VR technology, there is still debate within the film industry. The famous director Spielberg said that VR movies are dangerous. However, Jonathan, the vice president of VR content company Baobab, believes that from traditional movies to VR movies, it is similar to the process of “hosts to online games to mobile gamesâ€, and there will always be “several joysâ€. For Facebook, VR technology is also excellent, because it can be used not only in movies, but also in social areas.
What Facebook wants to do is VR Social.
When Zuckerberg announced in his year that Facebook would acquire Oculus, he said, “Imagine sharing more than just photos and videos of you and your friends, but the whole experience and adventure.†In the VR social environment This is already a reality. At the Oculus Connect Developer Conference in October this year, Zuckerberg introduced the Avatars VR social application. In a VR social scene, users can design their own virtual avatars, which can express various real expressions and various actions. And based on Facebook's social network, users can also interact with friends.
In the VR social environment, you can share photos, videos, etc. on the Facebook platform as usual. In the Oculus Room, you can hold up to 8 people watching TV, listening to music, or playing board games. This may be Zuckerberg's long-standing VR ambition to experience all the real social services in a VR environment. And to be true enough, Zuckerberg said it will take 10-15 years to make the world have 1 billion VR users. In fact, Oculus has been arranging VR socialization since last year. First, in October last year, Oculus released a social application Oculus Social. On this platform, users can invite no more than 5 VLR guests to watch the movie at the same time, while watching and discussing, don't bother to disturb other people, because they don't want to discuss it. The "Mute" setting blocks friends from disturbing their own viewing process.
However, in March of this year, Oculus announced several changes to VR content, users can link Facebook accounts and Oculus accounts, as long as there is a Samsung Gear VR glasses, you can find your Facebook friends in Oculus's virtual reality application. This shows that Facebook began to officially do VR social. In addition, Facebook is also investing in other VR social companies. After the acquisition of computer vision company ZurichEye, it was discovered that FacioMetrics, a facial recognition technology company, was acquired. As Zuckerberg said earlier this year, VR will be the next social platform for humanity. And VR social is the next goal of Facebook.
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