Nokia, which has always been a strong channel, has rarely put a figure on its face and has taken the initiative to show its goodness to the channel. On May 10, Liang Yumei, senior vice president of Nokia Greater China, Japan and South Korea, went to Guangzhou and Longyue, Dadi, Hengbo, Junhe and Guang. In conjunction with the five store owners, research stores.
Analysts claimed that Liang Yumei's title was entitled “Investigating the Marketâ€, which actually reassured the channel business and drew on the relationship with the channel business.
Nokia has always been self-reliant with big brands, and the relationship with the channel is very tight. Nokia's hard-line policy toward the channel has given the rebates to the channel to be particularly low, resulting in high pressure on the channel and thin profits. In 2009, channel distributors once stood up and collectively attacked Nokia. However, Nokia still insisted on a tough policy for channel distributors and went its own way. Dealing with channels is an aspect of Nokia's sales and profit decline.
Liang Yumei's initiative in renovating the relationship with the channel is a rare opportunity for channel distributors to demand a higher rebate. This may be the subject of future negotiations by manufacturers and is expected to receive Nokia support. Liang Yumei took the initiative to appease the channel distributors, reflecting the impact of Nokia’s products being hampered by Apple’s iphone and Google’s mobile phones and having to appeal to the channel.
In fact, this "curve of salvation" has little effect on boosting Nokia sales. The key to Nokia's decline is not how good the relationship between channels and Nokia is, but what consumers choose in the market. If Nokia is unable to launch a flagship model with better performance and a more excellent user experience with the Apple iphone and android camp, all efforts are in vain.
The issue of serial goods has always been the focus of opposition from Nokia and is also the focus of disputes between channel providers and Nokia. Liang Yumei reassured the channel distributors whether it means that Nokia has new policies on serial goods and is becoming the focus of attention in the industry.
A chain of Nokia dealers frankly said: Nokia may be in the eyes of the chain of goods phenomenon one eye closed, because Nokia is now facing greater sales pressure than ever before, and through the sales of mobile phones In its Chinese market, it occupies a very important portion, and some even estimate that this number is about 1/5-1/4.
Analysts claimed that Liang Yumei's title was entitled “Investigating the Marketâ€, which actually reassured the channel business and drew on the relationship with the channel business.
Nokia has always been self-reliant with big brands, and the relationship with the channel is very tight. Nokia's hard-line policy toward the channel has given the rebates to the channel to be particularly low, resulting in high pressure on the channel and thin profits. In 2009, channel distributors once stood up and collectively attacked Nokia. However, Nokia still insisted on a tough policy for channel distributors and went its own way. Dealing with channels is an aspect of Nokia's sales and profit decline.
Liang Yumei's initiative in renovating the relationship with the channel is a rare opportunity for channel distributors to demand a higher rebate. This may be the subject of future negotiations by manufacturers and is expected to receive Nokia support. Liang Yumei took the initiative to appease the channel distributors, reflecting the impact of Nokia’s products being hampered by Apple’s iphone and Google’s mobile phones and having to appeal to the channel.
In fact, this "curve of salvation" has little effect on boosting Nokia sales. The key to Nokia's decline is not how good the relationship between channels and Nokia is, but what consumers choose in the market. If Nokia is unable to launch a flagship model with better performance and a more excellent user experience with the Apple iphone and android camp, all efforts are in vain.
The issue of serial goods has always been the focus of opposition from Nokia and is also the focus of disputes between channel providers and Nokia. Liang Yumei reassured the channel distributors whether it means that Nokia has new policies on serial goods and is becoming the focus of attention in the industry.
A chain of Nokia dealers frankly said: Nokia may be in the eyes of the chain of goods phenomenon one eye closed, because Nokia is now facing greater sales pressure than ever before, and through the sales of mobile phones In its Chinese market, it occupies a very important portion, and some even estimate that this number is about 1/5-1/4.
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