Electronic enthusiasts at 8 o'clock in the morning: Today, HMD Global, which has a ten-year brand operation of Nokia mobile phones, announced that it has signed an exclusive cooperation agreement with ZEISS.
According to the agreement, Zeiss and HMD Global will jointly develop and define standard imaging functions with the goal of setting a new imaging standard for the smartphone industry.
Zeiss is a well-known technology company in the industry, involved in the field of optics and optoelectronics. It develops, produces and sells measurement technology, microscopes, medical technology, spectacle lenses, cameras and photo lenses, telescopes and semiconductor manufacturing equipment. The cooperation between Zeiss and Nokia mobile phones began more than 10 years ago. Most Nokia mobile phone lenses were Zeiss certified lenses.
It is understood that this time the two parties are exclusive cooperation, Zeiss only provides technology and services for Nokia mobile phones in the mobile phone category. The cooperation between Nokia and Zeiss is closer and the scope is wider. From software and services to screen quality and optical design, even the use of ZEISS original lenses is not excluded.
Arto Nummela, CEO of HMD Global stated:
“Our fans do n’t just want great smartphone lenses, they also want to have a full range of imaging experience, not only satisfied with setting standards, but also need to redefine standards. We will work with ZEISS to jointly develop superior imaging for everyone Experience. "
With the homogenization of the competition in smart phones, more and more mobile phone manufacturers have begun to pay attention to the improvement of the quality of basic services. Huawei and Leica, Lenovo and Hasselblad, and today's Nokia and Zeiss are all working hard on taking pictures.
At the same time, in response to recent reports of Nokia's new opportunity to use Xiaomi's surging chips, HMD officials denied it and said it was pure speculation.
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