[Source: "High - tech LED - Research and Review" November issue GLII]
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In the case of continued decline in product prices and the lack of LED lighting demand, the LED industry in Taiwan continued to suffer in 2012. Despite the hard work of various manufacturers, the operating conditions have not improved.
In the case of delays in continuing to make profitable growth, the pace of cooperation between LED chip makers in China and investment in strategic alliances is accelerating. On the one hand, it avoids competition with its own customers, and on the other hand, it hopes to pass the market. Complementing pathways or technologies enhances their competitiveness.
Operating conditions have not improved
From the revenue data from January to September 2012, 8 of the 10 LED chip manufacturers in Taiwan fell last year. Among them, the leading company's Jingyuan Optoelectronics revenue fell 4% year-on-year, the smallest among the eight manufacturers. In addition, although the two manufacturers saw an increase in revenue last year, the growth rate was not large.
In terms of net profit, eight manufacturers suffered losses. Affected by the rapid decline in the price of LED chips, LED chip manufacturers in Taiwan have both revenue and net profit declines.
From January to September 2012, the total revenue of 10 LED chip manufacturers in Taiwan reached 6.81 billion yuan (in RMB, the same below). Among them, Jingyuan Optoelectronics revenue was about 2.89 billion yuan, accounting for 42%, an increase of 3 percentage points over the same period last year. At the same time, Jingyuan Optoelectronics' revenue is about 2.85 times that of the second-ranked Guanglei, and is about 27 times that of the tenth-ranked Liansheng.
The data shows that the scale effect of Jingyuan Optoelectronics in the LED chip industry in Taiwan is being released continuously, especially the scale of the Pan-Platinum Power Union, which has been strengthened in recent years. The crowding effect of the second- and third-line LED chip manufacturers is becoming more and more obvious, and will further compress the above. The living space of the manufacturer.
Yuyuan photoelectric continues to lose money
In the case of delays in making profits, Taiwan's LED chip manufacturers have chosen to change.
Whether it is to choose vertical integration or horizontal division of labor, strive to form a stronger partner in a larger pattern, and use the strength of partners to amplify their own advantages to become an inevitable choice for enterprises.
On August 13, 2012, Jingyuan Optoelectronics announced the acquisition of Guangguang Optoelectronics, which it invested in, and became a wholly-owned subsidiary of Jingyuan Optoelectronics. The merger will help Jingyuan Optoelectronics to improve operational efficiency and enhance market competitiveness by integrating resources, expanding operations and reducing management costs.
Liansheng Optoelectronics, which also had poor operation, introduced its strategic partner Xuming Optoelectronics on October 16 through cash capital increase. After the capital increase, Xuming Optoelectronics' shareholding in Liansheng Optoelectronics is close to 10%, becoming the company's largest legal person shareholder. In addition, the two parties also signed a distribution agreement, Xu Ming will serve as a distributor of Liansheng Optoelectronics, which will help promote the company's market expansion.
The LED chip maker Taigu Optoelectronics, which was previously invested by Everlight Electronics and Jingyuan Optoelectronics, continued to lose money. The data showed that the company lost RMB 102 million in the first three quarters of 2012.
In terms of Yuguang Optoelectronics, the third quarter financial report showed that the company's total revenue was about 289 million yuan, an increase of 9.81% from the second quarter. Gross profit margin increased from 1.91% in the second quarter to 7.09%. However, in the third quarter of the year, Haoyuan Optoelectronics still lost 7.2 million yuan after tax, showing the embarrassing situation that the revenue and profit pace are inconsistent. As of the first three quarters of 2012, Yanyuan Optoelectronics had a cumulative loss of 36 million yuan.
In order to actively improve the profitability, Haoyuan Optoelectronics actively sought the possibility of vertical integration in the past year in an attempt to expand the seaport. However, the company is still suffering from the bottleneck of too small a scale of production capacity and high operating costs. At present, the number of MOCVD machines in the two places is about 95, and the production capacity is only 1/3 of that of the crystal photoelectric.
With the integration of Guangyuan Optoelectronics and Guangcai Optoelectronics, the number of MOCVD machines in the Pan-Opto Electric Union increased from 225 to 285. The scale effect will greatly help Jingyuan Optoelectronics to improve production costs, which makes Taiwan's second-line LED chip manufacturers represented by Yuyuan Optoelectronics face greater market competition pressure.
Sanan’s entry into the main circle highlights the strong complementarity between the two places.
On November 12, 2012, Sanan Optoelectronics held a 19.9% ​​shareholding in Yuyuan Optoelectronics to subscribe for a total of no more than 120 million shares of common stock, and became the largest shareholder.
The High-Tech LED Industry Research Institute (GLII) believes that horizontal alliances emphasize the complementarity of the two businesses, including products, channels, markets, procurement and costs.
The first is the complementarity of regional markets. Since Sanan Optoelectronics' products are mainly focused on the mainland market, Yuyuan Optoelectronics has certain advantages in South Korea, Taiwan and Japan, and cooperation between the two parties will be conducive to the complementarity of regional markets; It is the complement of the product application market. Sanan Optoelectronics' products are mainly used in display screens, landscape lighting, etc., while Yuyuan Optoelectronics has a place in the backlight field, especially in the TV backlight market. The combination of the two sides will enhance each other's traditional strength. The advantages of the application field; thirdly, the comprehensive cost advantages such as capacity scale and material procurement will be improved.
For Sanan Optoelectronics, LED backlight technology is urgently needed to enrich its product competitiveness. In addition to improving its brand recognition, it is crucial to gain the leading technical advantages of Yuyuan Optoelectronics.
For Yuyuan Optoelectronics, it is hoped that through cooperation with mainland leading manufacturers, it will completely solve the core elements of the development of four major enterprises: patent technology, production capacity, market access and capital.
In 2010, Yanyuan Optoelectronics cooperated with Mitsui in Japan to help solve the company's access problems in the Japanese market. Nowadays, the collective operation of the LED industry in Taiwan is bleak. Under the circumstances that its own profit is negative, follow-up financing has become a major problem.
If you don't enter, you will choose to cooperate with Sanan Optoelectronics at this time. In addition to solving the funding problem in a short period of time, it is more important to open the mainland market quickly through the market channel of Sanan Optoelectronics.
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