At present, Internet TV on the market has a short boot time of 15 seconds and a length of 1 minute. It has become an important source of revenue for video service providers and content service providers. Consumers spend time looking at startup ads, quite depressing.
Not only is boot advertising unreasonable, but it also constitutes infringement from the perspective of equity.
The boot advertising first infringes the consumer's right to know and choose. When a consumer purchases a TV, the manufacturer's representative and the salesperson in the mall often talk about the superior performance of the TV, and rarely tell the consumer whether there is a boot advertisement and related information. According to the "Consumer Protection Act," consumers have the right to know the true conditions of the goods they purchase or use, or the services they receive. Manufacturers intentionally or unintentionally concealed startup advertisements during sales, infringed on consumers’ right to know and misled their consumer behavior.
Boot advertising is also suspected of bundling consumption and compulsory consumption. As Qiu Baochang, head of the China Consumers Association’s lawyers’ group, points out that consumers buy TVs, manufacturers provide consumers with goods, and TV content consumers should have sufficient options. After manufacturers sold TVs to consumers, they also profited from the use of ** push ads for free, which means that they made two rounds of money for consumers and violated the principle of fair trade.
Although "start-up advertising" is new, it is not unstoppable. The new "Advertising Law" clearly stipulates that the use of the Internet to publish and send advertisements must not affect the normal use of the Internet by users. "One-click closure" is not just for web sites. It also applies to internet television. In this regard, the industry and commerce departments shall, in accordance with relevant laws and regulations, require Internet TV manufacturers to explicitly inform consumers of the relevant information on boot-up advertising, and add a one-key closure function to boot-up advertisements so that consumers have the right to say no.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
Not only is boot advertising unreasonable, but it also constitutes infringement from the perspective of equity.
The boot advertising first infringes the consumer's right to know and choose. When a consumer purchases a TV, the manufacturer's representative and the salesperson in the mall often talk about the superior performance of the TV, and rarely tell the consumer whether there is a boot advertisement and related information. According to the "Consumer Protection Act," consumers have the right to know the true conditions of the goods they purchase or use, or the services they receive. Manufacturers intentionally or unintentionally concealed startup advertisements during sales, infringed on consumers’ right to know and misled their consumer behavior.
Boot advertising is also suspected of bundling consumption and compulsory consumption. As Qiu Baochang, head of the China Consumers Association’s lawyers’ group, points out that consumers buy TVs, manufacturers provide consumers with goods, and TV content consumers should have sufficient options. After manufacturers sold TVs to consumers, they also profited from the use of ** push ads for free, which means that they made two rounds of money for consumers and violated the principle of fair trade.
Although "start-up advertising" is new, it is not unstoppable. The new "Advertising Law" clearly stipulates that the use of the Internet to publish and send advertisements must not affect the normal use of the Internet by users. "One-click closure" is not just for web sites. It also applies to internet television. In this regard, the industry and commerce departments shall, in accordance with relevant laws and regulations, require Internet TV manufacturers to explicitly inform consumers of the relevant information on boot-up advertising, and add a one-key closure function to boot-up advertisements so that consumers have the right to say no.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
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